Replications of Marketing Studies

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O’Donnell et al (2021) replication of Fernbach, Kan & Lynch (2015) (JCR)

Study or studies replicated: 2
Date replication became available: November 2, 2021
Project: Scarcity PNAS
Original journal: Journal of Consumer Research
Unambiguous success: No
Notes: The original authors pointed out several problems with the replication attempt which the replicators agreed with. They then did a second replication attempt after the original paper was published and once again failed to find the specified effects.

Original Replication
Article Fernbach, P. M., Kan, C., & Lynch Jr, J. G. (2015). Squeezed: Coping with constraint through efficiency and prioritization. Journal of Consumer Research, 41(5), 1204-1227. O’Donnell, M., Dev, A. S., Antonoplis, S., Baum, S. M., Benedetti, A. H., Brown, N. D., … & Nelson, L. D. (2021). Empirical audit and review and an assessment of evidentiary value in research on the psychological consequences of scarcity. Proceedings of the National Academy of Sciences, 118(44).
Sample N=102 Mturk N=255 Mturk