Resources for marketing researchers

Research trackers

ReplicationsA catalog of high-powered, preregistered direct replications of marketing articles
RetractionsA catalog of retractions of marketing articles.
Preregisted studiesArticles that have multiple preregistered studies and show good evidential value (low p-values).
Bias studiesThese are studies that evidence of systemic bias in marketing research (publication bias, p-hacking, low power, HARKing).

Other information about replications

Conceptual replications

Marketing’s “Replication Corner,” an outlet for mostly successful conceptual replications, is currently housed at Marketing Letters. In its previous iterations, it appeared first in International Journal of Research in Marketing (2013-2016) and after that it was in the possibly defunct Journal of Marketing Behavior from 2016-2020.


Scientific misconduct and data anomalies