Tag: metascience review

First, definitely check out the 2021 marketing metascience year in review if you haven’t yet. This is an update of that review. Let’s get into it! Just like 2021, 2022 has brought a deluge of new replications and bias studies, which is great because there had been very little effort to test the trustworthiness of […]

Okay so we are starting to learn that there could be some issues with the way that we are doing research currently. That’s okay. It’s part of the process. We can take a hard look, make changes, and come out better for it. Specifically, it looks like there may be a lot of noise mining […]