Author: Aaron Charlton
Designing, running and analyzing survey data during one class period
Today in my undergraduate Marketing Research class my students and I designed a survey to collect their opinions of State Farm’s decision to pull Aaron Rodgers ads. We were able to design the survey in Qualtrics, get students’ responses, and analyze the data during a 75-minute class period. This was made possible through the use […]
Conflicts between Dan Ariely’s statement and Footnote #14 (DataColada #98)
So cool that another fraudulent paper was discovered and outed. I noticed that there were conflicts between the author’s statement (he seems to blame his industry partner?) and other facts of the case. I just wanted to highlight the conflicts here because these are things that we need explained better if we are going to […]
Rampant speculation is the outcome of institutional silence around retractions and firings
I noticed that after two marketing researchers (Nicole Coleman and Ping Dong) lost their jobs and got a series of retractions, there has been a wave of speculation. Not gossip about the two researchers as I would expect, but distrust of institutions; feelings of “who is the next junior researcher to be thrown under the […]
The salvaging of a Ping Dong paper at Journal of Marketing
Ping Dong resigned from Northwestern and disappeared, ghosting her coauthors. She had numerous articles retracted, including 3 from top marketing journals [link]. Somehow, her coauthors of one JM article convinced JM to drop her as 1st author, let them rerun all the studies (except for the first one which was a field study) and republish […]
RETRACTED ARTICLE: Why money meanings matter in decisions to donate time and money
This 2013 Marketing Letters paper was retracted in 2016. This article has been retracted at the suggestion of journal Editors-in-Chief, Peter N. Golder and Joel H. Steckel. The article’s authors unanimously requested retraction of Study 3 based on unexplained anomalies in the data and coding errors. As a result, the editors deem it appropriate to […]
